Bank of America Customized Cash Rewards Credit Card: Flexible Cashback, 0% APR, No Annual Fee

Finding a credit card that aligns with individual spending habits can be a challenge.
While many cashback cards offer fixed rewards categories, the Bank of America® Customized Cash Rewards Credit Card gives cardholders control.
They select the category where they earn the most cashback, maximizing rewards on their most frequent expenses.
Beyond the customizable rewards, this card provides valuable benefits, including a 0% introductory APR for 15 billing cycles, competitive variable interest rates after the introductory period, and no annual fee.
Whether a cardholder’s spending is concentrated on groceries, wholesale clubs, gas, dining, travel, or home improvement, this card offers personalized rewards and financial flexibility.
Key Perks and Features
- 3% Cashback in Your Chosen Category: Cardholders select one of the following categories to earn 3% cashback: Gas stations, Online shopping (including most major retailers; some exclusions may apply – see the terms and conditions), Dining (restaurants, cafes, bars), Travel (airlines, hotels, car rentals, etc.), Drugstores, or Home improvement stores.
- 2% Cashback at Grocery Stores and Wholesale Clubs: Cardholders earn 2% cashback on up to $2,500 in combined purchases each quarter. Cashback is automatically applied as a statement credit.
- 1% Unlimited Cashback on Everything Else: Cardholders earn 1% cashback on all other purchases, with no cap on how much they can earn.
- 0% Introductory APR: Cardholders enjoy 0% APR on purchases and balance transfers for the first 15 billing cycles. After this period, the variable APR applies (see below). The balance transfer fee is 3% of the amount transferred ($10 minimum).
- No Annual Fee: Cardholders keep all their cashback earnings without paying a yearly fee.
- Preferred Rewards Bonus: Bank of America Preferred Rewards members can boost their cashback earnings by up to 75%.
Prerequisites to Apply
To apply for the Bank of America® Customized Cash Rewards Credit Card, you must meet the following requirements:
- Be at least 18 years old (or 21 in some states).
- Have a valid Social Security Number (SSN) or Individual Taxpayer Identification Number (ITIN).
- Have a good to excellent credit score (typically 690+ FICO Score).
- Provide proof of income and a U.S. residential address.
About Bank of America
Founded in 1904, Bank of America is a global financial giant, serving over 68 million clients. They offer a full suite of banking, investment, and credit services.
With a vast US presence, including over 4,000 branches and 16,000+ ATMs, they provide convenient access to banking services.
Their highly-rated mobile app offers seamless account management. Bank of America has a generally positive reputation for customer service, though individual experiences can vary.
Who Is This Card For?
The Bank of America® Customized Cash Rewards Credit Card is ideal for:
- People who want a flexible cashback structure tailored to their spending habits.
- Everyday shoppers looking to earn more at grocery stores and wholesale clubs.
- Individuals who want to take advantage of an introductory 0% APR for purchases and balance transfers.
- Bank of America customers who can boost their cashback earnings through the Preferred Rewards program.
If you enjoy earning cashback rewards while maintaining financial flexibility, this card is an excellent choice.
Rewards and Cashback Programs
One of the best features of this card is the customizable rewards program. Unlike most cashback cards, which have fixed earning categories, this card allows you to select the category where you earn 3% cashback, ensuring maximum savings on your most frequent expenses.
Additionally, all cardholders benefit from:
- 2% cashback at grocery stores and wholesale clubs, making everyday expenses more rewarding.
- 1% unlimited cashback on all other purchases, so every dollar spent counts.
- Rewards never expire, and cashback can be redeemed at any time.
For Bank of America Preferred Rewards members, cashback earnings increase by up to 75%, making this one of the most rewarding credit cards available.
Initial Credit Limit
The initial credit limit of the Bank of America® Customized Cash Rewards Credit Card varies based on creditworthiness:
Minimum credit limit: $500
Maximum credit limit: Can go up to $50,000+ for high-credit-score applicants
The better your credit score and income, the higher the limit you may receive.
Step-by-Step Guide to Apply for the Card
If you are interested in applying for the Bank of America® Customized Cash Rewards Credit Card, follow these steps:
- Visit the official Bank of America website here.
- Click on “Apply Now” and fill out the online application.
- Enter your personal details, including your name, Social Security Number, and income information.
- Select your preferred 3% cashback category (this can be changed later).
- Submit your application and wait for approval (instant approval is available for some applicants).
- If approved, receive your card within 7-10 business days.
If you are a Bank of America customer, logging into your account before applying may speed up the process.
TAP HERE TO VISIT THE BANK OF AMERICA WEBSITE
Pros and Cons of the Card
Pros
- Flexible cashback categories.
- 0% APR for 15 billing cycles.
- No annual fee.
- Boosted rewards for Preferred Rewards members.
Cons
- Quarterly spending cap of $2,500 for 3% and 2% categories.
- Requires good to excellent credit for approval.
- Foreign transaction fees (not ideal for international travel).
How to Unlock Your Card
Once you receive your Bank of America® Customized Cash Rewards Credit Card, follow these steps to activate it:
Call the activation number found on the card sticker.
Visit Bank of America’s website and log into your account to activate.
Use the Bank of America mobile app (available for Android and iOS).
Fees and Tariffs
Fee Type | Details |
Purchase APR | 0% intro APR for 15 billing cycles; then variable between 18.24% - 28.24% |
Balance Transfer APR | 0% intro APR for 15 billing cycles on transfers made within 60 days; then variable between 18.24% |
Cash Advance APR | 21.24% - 28.24% for direct deposits; 28.24% for cash advances at banks |
Penalty APR | Up to 29.99% if a payment is late |
Annual Fee | None |
Balance Transfer Fee | 3% on transfers within the first 60 days; afterward, 4% of the transferred amount |
Cash Advance Fee | 4% for direct deposit and check advances; 5% for ATM withdrawals and cash-equivalent transactions |
Foreign Transaction Fee | 3% of the transaction amount for foreign currency purchases |
Late Payment Fee | Up to $40 if payment is late |
Customer Service Contact Information
For assistance with your Bank of America® Customized Cash Rewards Credit Card, you can contact:
Official Website
Customer Service Phone: 1-800-732-9194
Live Chat: Available on the website and app
Mobile Banking App: Download for Android | Download for iOS
The Bank of America® Customized Cash Rewards Credit Card is one of the best cashback credit cards for flexibility and rewards. With customizable earning categories, no annual fee, and an introductory 0% APR, it is a great choice for everyday purchases.
However, keep in mind the spending cap on higher cashback categories and the foreign transaction fees if you travel internationally.
If this card doesn’t quite meet all your needs, don’t worry! There are plenty of other options available. Check out our website to find the perfect match for your lifestyle and financial goals.
FAQ: Bank of America® Customized Cash Rewards Credit Card
1. What is the Bank of America® Customized Cash Rewards Credit Card?
The Bank of America® Customized Cash Rewards Credit Card is a cashback credit card that allows cardholders to choose their preferred 3% cashback category. It also offers 2% cashback at grocery stores and wholesale clubs, 1% on all other purchases, and a 0% introductory APR for 15 billing cycles.
2. How do I choose my 3% cashback category?
Cardholders can select one of the following categories for 3% cashback: Gas stations, Online shopping, Dining, Travel, Drugstores, or Home improvement stores. You can change your category once per month.
3. Is there an annual fee for this card?
No, the Bank of America® Customized Cash Rewards Credit Card has no annual fee.
4. What is the introductory APR offer?
The card offers a 0% introductory APR on purchases and balance transfers for the first 15 billing cycles. After that, a variable APR applies.
5. Are there any spending caps on cashback rewards?
Yes, the 3% and 2% cashback categories have a combined quarterly spending cap of $2,500. After that, you earn 1% on those purchases.
6. Can I boost my cashback rewards?
Yes, Bank of America Preferred Rewards members can increase their cashback earnings by up to 75%, depending on their membership tier.
7. What credit score is needed to apply?
You typically need a good to excellent credit score (690+ FICO Score) to qualify for this card.
8. Does this card charge foreign transaction fees?
Yes, the card charges a 3% foreign transaction fee, making it less ideal for international travel.
9. How do I apply for the card?
You can apply online by visiting the Bank of America website, clicking “Apply Now,” and filling out the application form.
10. How do I activate my card once I receive it?
You can activate your card by calling the activation number on the sticker, logging into your Bank of America account online, or using the Bank of America mobile app.